Permanent life insurance

Sun Life discounts term, perm, CI policies

Sun Life discounts term, perm, CI policies

Offers end July 31, and policies must be in force for one year to be eligible

By Jonathan Got |April 16, 2026

2 min read

The math of life insurance pt. 2

The math of life insurance pt. 2

Thinking about life insurance as a portfolio of products, and three client service best practices

By Jeff Cait |March 24, 2026

7 min read

The math of life insurance pt. 1

The math of life insurance pt. 1

Lapse-supported pricing is the hidden variable in every Canadian life insurance product — most clients have never heard of it

By Jeff Cait |March 23, 2026

6 min read